App Project Design

Each of these three mockups were made for an imaginary proposed company called STOV. STOV would be an all-in-one encompassing cooking app, providing cooking videos, recipes and allow users to order ingredients directly from the app. Included is a concept of its logo, mobile app log in screen and landing page website, all done within Photoshop and Illustrator. The color green was chosen as the primary color for each of these to represent produce, vegetables and fresh ingredients. The logo represents the common food utensils as symbols, with letters wrapping around it spelling STOV. A wordmark was also added to wrap around it displaying STOV’s values, all done in Illustrator. The log in screen was done in Illustrator as well, including the logo and a user log-in input. The landing page was done in Photoshop, and simulates where the app is downloaded.